THIS PRODUCT CONSISTS OF A 257-PAGE PDF
"E-BOOK," WHICH YOU CAN DOWNLOAD IMMEDIATELY UPON PURCHASING.
THIS IS NOT AVAILABLE AS A PRINTED BOOK OR OTHER "PHYSICAL" PRODUCT.
This is THE book for radio personalities who want to make the most out of their careers…and for program directors and managers who want to make the most out of their air talents.
• Radio Show Prep
• Building A Bit
• Creating & Using Radio Comedy
• Creating Character Voices for Your Radio Show
• On-Air Telephone Calls
• Radio Morning Show Critiques
• How To Use Calendar Bits on Radio
• Generating Cross-Media Attention
• Radio Conventions
• Using One-Liners Comfortably
• Owning The Radio Airwaves
• The Radio Pesonality’s Ten Commandments
• The Psychology of Radio Ratings Diary-Keepers
• Paying Your Dues
• Being Real Without Being Negative On-The-Air
• The “Connection” Myth
• The Radio Program Director as Disc Jockey
• Finding & Developing Radio Personalities
• Managing Radio Personalities
• Radio Contracts
• The Radio Job-Hunting Survival Guide
plus...
Dan O’Day is a former award-winning, major market radio personality. At the age of 25, he left the day-to-day world of radio to launch his own comedy service, O’LINERS, which went on to become radio’s most-subscribe-to humor service.
O’Day has coached personality-oriented radio shows in 37 countries, showing professionals in every imaginable format (both commercial and non-commercial) how to maximum the human connection between “air talent” and “listener.”
PERSONALITY RADIO is an insider’s guide to on-air radio success — written the person who has become synonymous with the concept & execution of that most magical part of radio: personality.
PERSONALITY RADIO is crammed with ideas, tips & techniques designed for the radio personality who wants to get to the top...and stay there.
PERSONALITY RADIO is a 257-page e-book (PDF format), available for immediate download.
IMMEDIATE DOWNLOAD!
Immediate delivery! When you submit your order, you’ll be able to download this valuable book immediately.
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Posted by rmiller158 (Mobile, AL)
DO NOT BUY THIS BOOK... FORGET THE NAME DAN O'DAY!!!
Why would I say such a thing? Because like most radio people I want to have an advantage and Dan O'Day's PERSONALITY RADIO might give you exactly that. (Hey, it was worth a try.) Dan's sage advice will make you a better personality. The downside, you'll actually have to put into practice the advice he gives.
PERSONALITY RADIO is a 259 page collection of O'Day's wit and wisdom. It includes excerpts from R&R (Radio and Records) convention panels, Dan's long running articles for R&R, national seminars and even interviews with major radio personalities like Howard Stern, Rick Dees, Jonathon Brandmeier and the Greaseman.
PERSONALITY RADIO covers the basics (show prep, properly editing phone calls, the "right way" to use comedy services, etc.) as well as more advanced ideas (cross-media promotion, character development, the art of teasing bits etc.)
As great as this book is for on-air personalities, it is just as helpful for radio programmers and managers. Dan deals with the issues of how great personalities are motivated and developed, and gives samples of his critiques of various jocks....
Posted by Unknown
Dan O'Day's PERSONALITY RADIO is chock full of great radio stuff! Although the book was written primarily as a "how-to" book for air personalities (and those who aspire to be behind the mic), the stories shared by some of the biggest stars of broadcasting will be enjoyed by anyone who has ever been captivated by the voices coming out of the radio.
If you've ever wondered how and why Howard Stern, Rick Dees, The Greaseman, Jonathon Brandmeier and others do what they do, you'll enjoy O'Day's one-on-one candid conversations with the nation's great air talent. The book is filled with terrific "radio stories" of what goes on inside those studios that listeners can't see.
You're sure to get a kick out of chapters like "the Air Personalities Ten Commandments" (Thou shalt answer thy request line) and "the Radio Bedtime Story." The book also gives you a fascinating behind-the-scenes look at the nuts and bolts of becoming a great
on air personality.
Although the book was written in 1987, the basics of great personality radio are timeless. Dan O'Day's PERSONALITY RADIO is a must read glimpse into the studio that you won't want to miss.
Posted by Paul Stone (Tupelo, Mississippi)
Dan's PERSONALITY RADIO is the absolute bible for anyone who does any kind of radio show.
I still to this day go back and read or think about what Dan says in that book. It has so many good bits of information on how to be better at what we do. Dan is honest, straightforward and always on target with his views and advice.
This is the kind of book you can read all the way through in one night or read it one page at a time over a year's time. And you can go back and read it and still be informed about what makes you a better radio person.
Posted by Simon Parry (United Kingdom)
I would recommend this book to anyone who is after longevity in radio. It is full of ideas on how to bring out and to a point how to create a radio personality. Hints and tips from existing personalities are always welcome. This book also comes with back-up support from a very good author's website.
Posted by Nick (Alabama)
Okay, so I don't do mornings, but I do know a few people who do. However, I have read this book, and I found it to be very insightful. Especially near the end of the book with the actual personality interviews. This book teaches you the ins and outs of doing bits, breaks, and what to do while you are on the air. This is a great book to read especially if you are looking to get into the radio "business." Because we all know in today's radio, you just can't get up and wing it anymore, and there aren't too many programmers who have time to stop and show you the basics. Pick up this book. It's definitely worth the money. You will be glad you did.
Posted by William A (Syracuse, IN)
Dan O'Day is the recognized leader in radio personality development and management assistance. I have purchased this book several times and given it to my disc jockeys. Every disc jockey I've given it to improved substantially in their on-air performance. Some read the part about getting a better job and moved on, but that's my problem.
I would recommend this book to every disc jockey, disc jockey in training, program director, program director in training, and general manager. Yes, even the top brass should read this book, so that they better understand what the "talent" side of the business is trying to tactically accomplish when they ask for that extra cash in some budget.
Posted by Tim Murphy (Nashville, TN)
Anyone who listens to the radio thinks all you have to do is play records and give stuff away. Dan digs into what makes the job more than the 3-4 hours on the air. This is the best basic manual for being a "personality." This will give you the building blocks, great examples, and much to think about. The secret that Dan points out best is that it is not just about you but the listener. If you are in radio, or thinking about it, it is well worth the read.
Posted by Timmy Ryan (Waterford, Co. Waterford Ireland)
I found the book a really useful working document that helped me greatly in a number of areas. It's crammed with hints and suggestions that morning jocks like myself need to be aware of. I enjoyed the interviews Dan conducted with some "heavyweight" names from radio, especially one of my fave's, Rick Dees, who talks about his early days as a jock. The "Ten Commandments" should be studied carefully by anyone serious about a broadcasting career. Highly informative and amusing into the bargain, get this book!!!
Posted by Rick O'Shea (Dublin, Ireland)
I've been in city, national and international radio for the last 8 years, and this is the book I keep coming back to again and again when I need to remind myself of how it should be done. PERSONALITY RADIO is the bible for jocks the world over. If you're in any way serious about your career, then this is the place to start.
Posted by Gavin McCoy (United Kingdom)
PERSONALITY RADIO by Dan O'Day is essential reading for any aspiring broadcaster and experienced pro. For the novice, it will give you the benefit of the best inside information in the business. For the seasoned professional, you will learn that you are not to old to learn a new trick or review your own performance! The craft of broadcasting and tastes of employers is always changing. Staying ahead of the game requires a combination of flexibility, an open mind and a clear understanding of the basics.
PERSONALITY RADIO is unique. It's a book you will read and re-read over and over. The top radio heroes and performers tell you their own slant on what sets them apart from the crowd. Sadly, not all of us have the benefit of a career mentor. Now you have available around the clock for support and inspiration. When you get this book, make sure you mark it clearly with your name in magic marker!!!
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