Dan O’Day’s Radio and Voiceover Tools

 THIS PRODUCT CONSISTS OF A 262-PAGE PDF "E-BOOK," WHICH YOU CAN DOWNLOAD IMMEDIATELY UPON PURCHASING.

THIS IS NOT AVAILABLE AS A PRINTED BOOK OR OTHER "PHYSICAL" PRODUCT.

Are you ready to become a dangerous air personality?

If you’re among the thousands of program directors and air personalities who have purchased PERSONALITY RADIO, VOLUME ONE, you probably don’t need a big sales pitch here. 

The dangerous radio personality is the one the listener is afraid not to listen to. This book will transform the talented jock into a lethal programming weapon.

Tons of actionable tips on topics including:

• A Teasing Primer

• Trashing the Competition

• Sparking Creativity 

• The Letterman Glut

• Disc Jockey Clinic

• Localization Take-Home Quiz

• The Oldies Jock’s Secret Weapon

• Tools for Night Jocks

• The “Sidechick” Syndrome

• Five In-Depth Aircheck Critiques

• “Candid” Calls

• Phone Calls — What Is Legal?

• Handling Complaint Calls On-The-Air

• 17 Steps to Great On-Air Phoners

• Request Line Hang-Ups

• Radio Comedy

• Sample Radio Character

• Creating Traffic Reporter Laughter

• Jock to PD: “How’m I Doin’??”

• Strategies for the On-Air Program Director

• PDs: Setting Specific Goals for Jocks

• Motivating Air Talents to Success

• Managers: How To Inspire Loyalty & Top Performance from Your Air Staff

• Promoting Yourself in the Trades (including an exclusive, inside look at how to get trade publications to write about you)

• Local Newspaper Coverage: It Can Be Done

• Local Publicity Recipe

• What’s Wrong with This Résumé?

• A Contract Trap

• Morning Drive Success: How To Achieve It, How To Keep It

• Disc Jockeys & News People: A Team Effort

• Ethical Questions: Gifts, Not Bribes

• Career Advice

• Interviews with Eight Top Personalities (including Gary Burbank, Bob Steele and George McFly) 

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