Loading... Please wait...



Product Description

This Product Is a 97-Minute mp3 Audio Seminar,
which you can download immediately upon purchasing.

Personal recommendation from Dan O’Day:

I wish I had recorded this seminar on video, because then I’d be able to sell it as a $999 DVD — and it would be a bargain.

This recording will change the way you write radio ad copy. (And the better you already are, the more you’ll get from it.)

Christine Coyle — Creative Director and Dick Orkin's creative partner at Hollywood's Famous Radio Ranch — shares their closely guarded secrets of writing and performing world-class radio advertising.

Christine will show you what is preventing you from reaching your true potential as a creator of advertising stories.

Then she'll teach you how to break through to a much higher (and more satisfying, more profitable) level.

In addition to teaching you principles that you can begin using immediately, Christine will pace you through some of the same performance exercises that leading Hollywood voice artists were taught at Chris & Dick’s exclusive, limited-attendance voice over workshops.

Rather than include only the "lecture" and "demonstration" portions, we've purposely left in the exercises, too...

…So you can experience them yourself (and then share them with your staff, if you happen to have a staff).

As the ultimate proof that these remarkable techniques really do work, you'll hear commercials created "on the spot" both before and after going through just one key exercise...applying these techniques to a real-life Radio Ranch client challenge.

You'll be astonished by the difference!

You will learn:

How to use your personal memories to create sales stories

The magic ingredient to creating effective story spots

Exercises to unblock your creativity and connect to your own experiences

How to magnify your powers of observation to increase your powers of writing & performing

Christine Coyle is the longtime Creative Director of the Famous Radio Ranch (aka “that place where Dick Orkin made those great commercials”).

She’s also the world’s most successful director of radio commercials.

Under her direction, the Ranch has won 107 CLIOs, 110 International Broadcasting Awards, two Emmys, and scores of One Show Awards and Golden Apples.

Immediate delivery! When you submit your order, you’ll be able to download this valuable audio seminar immediately. 

Other Details

Product Type:
Instant mp3 Download

Find Similar Products by Category

Write your own product review

Product Reviews

This product hasn't received any reviews yet. Be the first to review this product!

Add to Wish List

Click the button below to add the WRITING FOR RADIO COMMERCIAL PERFORMANCE by Christine Coyle to your wish list.

You Recently Viewed...