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Product Description

This Product Is a 1-Hour, 20-Minute mp3 Audio Seminar,
which you can download immediately upon purchasing.

Personal Recommendation from Dan O’Day:

Like it or not, radio is changing dramatically, rapidly...and forever.

If the job title you hold today were to disappear forever, would you be employable?

This audio seminar will teach you how to redefine yourself now, so that no matter where technology takes us you'll be eminently employable (and invaluable to your employer).

To hear an audio sample, click on the “Play” button above.

You Will Learn:

  • "Radio person" vs. "Content Person"

  • "Radio station" vs. "Content Provider"

  • The skills you need to develop to be in demand in any industry/platform

  • How to avoid looking back and wondering how your career disappeared

  • The shocking revelation of a very well-known radio programmer

  • Why the age-old conventional approach to establishing a successful career no longer applies

  • The job of "Radio Program Director" is going to disappear. Not tomorrow, but sooner than you can possibly imagine.

  • Why the traditional PD career path is extinct

  • The importance of obtaining "the next degree"

  • The importance of looking beyond radio's career funnel

  • Why program directors need to have their own blogs

  • How to make yourself "unfireable" by your radio station

  • The one thing you must learn how to write

  • How and why you should become an NTR specialist

  • How & why you should be your station's podcast master

  • Community integration

  • The two things PDs should begin doing immediately to make themselves indispensable


larryrosincropped.jpg  Larry Rosin is President of Edison Research, which
  offers research and strategic information to radio and TV
  stations, newspapers, and cable networks around the world.
  The company also provides political research and conducts
  exit polls for virtually all the major news organizations in
  the U.S.


Immediate delivery! When you submit your order, you’ll be able to download this valuable audio seminar immediately.


Other Details

Product Type:
mp3 download

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