Dan O’Day’s Radio and Voiceover Tools

This Product Is a 90-Minute mp3 Audio Seminar,
which you can download immediately upon purchasing.

Tap the “Play” Button for a Sample 

 Personal recommendation from Dan O’Day:

Mike McVay probably is the world’s most respected, straight-shooting, no-B.S. radio programming consultant. Whenever you get the chance to learn from him — grab it!

If you're not already #1 in your market, this seminar will help you get there. If your station does already have great ratings, you'll learn how to squeeze out another half-point or more.

• How to create station's Music Essence
• What to do if you can't afford music research
• Instant Gratification
• Branding your station with special programming
• The advantage of super-sizing
• Exactly which songs to pre-promote
• Creating & Marketing Unique Benefits
• Usage Explication
• Information Presentation
• Discretionary Time Information
• Regional News Differentials
• Exactly what your newscasts should focus on
• Playing the Arbitron/Rajar/BBM Game
• Single most important topic for women listeners
• A great, easy-to-sell feature for AC stations...that you can produce free!
• Listener Advisory Panels
• Chatter Control
• Clutter Busting
• Marketing Timing
• New Listener Magnets
• TSL-Driving Contests
• How to hire new talent
• Creating Stationality
• How to "win in the hallways"
• Special Bonus: Dan O'Day reveals a secret Rick Dees did not want his audience to know!

IMMEDIATE DOWNLOAD!
Immediate delivery! When you submit your order, you’ll be able to download this valuable audio seminar immediately.