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ON-AIR PHONE CALLS : How to Make Them Great by Dan O’Day

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$9.95
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Product Description

This Product Is a 1-hour, 46-Minute mp3 Audio Seminar,
which you can download immediately upon purchasing.


Click the “play” button to hear an audio sample.

The telephone is your single most potent weapon in the unending battle for radio listener loyalty.

In this audio seminar, Dan O’Day will teach you some daring, unconventional approaches to introduce to your market.

Lots of great audio examples to learn from!

• The one thing every phone call you air must accomplish! (Once you
   learn this, the rest becomes easy.)

• The primary reason we put phone calls on the air

•  Stealing the inspiration rather than the idea

•  A much smarter way to use "Top 5" lists

•  The guaranteed way to generate good incoming calls

•  How to generate an unlimited number of good phone calls

•  How to mine gold from callers who had to wait "on hold" so long that
   they gave up. (This is ingenious!)

•  Why you need to establish rapport with each individual caller

•  How to establish rapport with each caller

•  Feeding lines to callers

•  Letting your listeners do the work while you get the credit

•  Using callers' lines out of context

•  The one ingredient you must add to every call to make yours stand out

•  How to create listener punch lines when you don't know what the joke is
   going to be

•  All radio people know how to edit phone calls. But O’Day will teach you
   what to edit out.

•  How to make your recorded calls sound live

•  The one question never to ask when you give away money

•  How to keep unexcited contest winners from making your show sound
   lame

•  A real, recorded-off-the-air example of an jock trying unsuccessfully to
   coach a contest winner before putting the call on-air (and a quick fix
   that could have made the call succeed)

•  A brilliant "new media" version of the classic "Don't Say Hello" promotion

•  A classic put-on call that demonstrates how to control a phone
  
conversation


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  Dan O’Day
is radio’s premiere air talent coach.

IMMEDIATE DOWNLOAD!
Immediate delivery! When you submit your order, you’ll be able to download this valuable audio seminar immediately. 


Other Details

Product Type:
Instant mp downoad

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