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Product Description


 red-moving-data-as-arrow.pngYou'll probably get a lot of THE RADIO PROGRAMMING MAP.


Here it is — a Master's Course in radio programming: consultant Steve Warren's blueprint for winning systems & tactics! This thick book explains in straightforward language how to program a successful radio station. Your Manual explains how to:

  • Set up music rotations
  • Construct format clocks
  • Control air talent
  • Recycle listeners
  • Develop air talent
  • Improve music flow
  • Select new songs
  • Improve quarter-hour maintenance
  • Conduct music research
  • Develop a dynamic news department.

In your hands, THE PROGRAMMING OPERATIONS MANUAL is a comprehensive consultancy system. Managers use it to supervise the program director. Program Directors use it to direct the staff. Disc jockeys use it because they can find this kind of training nowhere else!

Your MANUAL has detailed sections about:

  • production scheduling & control
  • mic technique
  • utilization of sound effects
  • effective memo writing
  • discrepancy reports
  • disc jockey fundamentals
  • spot updates
  • consistent board operation
  • Public Service Announcement (PSA) selection & formatting
  • creative commercial production...

The MANUAL has been purchased by huge broadcast companies and by radio stations in the largest and smallest of markets. This is a book for radio professionals.

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Product Reviews

  1. Reading this now together with my staff

    Posted by Gunawan Danurahardja

    The PROGRAMMING OPERATIONS MANUAL is TERRIFIC !! I am reading this now together with my staff in order to adapt and apply the concepts in my radio station, and they are as excited as I am for the impact that this manual will have on our future performance.

  2. Has become my new bible!

    Posted by Morten Bach

    The PROGRAMMING OPERATIONS MANUAL has become my new bible!

  3. Immense help!

    Posted by Michael Davis

    I LOVE the PROGRAMMING OPERATIONS MANUAL; it's been an immense help!

  4. A fantastic reference!

    Posted by Lee Randall

    A fantastic reference!

  5. GREAT source of information!

    Posted by Steve Chisholm

    The Programming Operations Manual is a GREAT source of information!

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